Consulting Business from Seminars

If you do seminars and workshops you’re going to want to offer coaching and consulting to those who attend your events.

Most people in this business realize it.

What they don’t understand is how to SELL IT effectively.

Most people think that to sell it well you need to beat people over the head with a sale message. This is FAR from the truth or the right way to do things.

My mentor told me years ago that if you give people exactly what they want at an event they will come back and PAY you for more. Even if you give out every single secret that you have when you do your seminar they will STILL think you have more to give IF they pay you directly.

This may or may NOT be true. BUT, it is the perception!

I always OVER deliver when I do my events. This ends up getting me plenty of coaching and consulting customers.

I suggest you do likewise.

When delivering your message it is GENERIC. Those who pay you for coaching or consulting are looking for you to take those GENERIC ideas and CUSTOMIZE it to their individual needs and wants.

Also, I suggest you set up a site like:

http://www.ConsultWithFred.com

When people are interested in consulting with me I use this site to separate the SERIOUS from the CURIOUS.

Remember, when people say to you: “It’s NOT about the money!” It means it IS about the money. If they aren’t willing to give you SOME money up front, they aren’t for real!