Marketing High Priced Seminars
Marketing and promoting seminars is an art and a science. Don’t think that you can’t get people to spend a bunch of money for the RIGHT seminar or event. IF you give people a blueprint for success, they will be willing to pay for it.
Most seminars are boring and teach you very little. In order to get people to shell out a lot of cash you have to be giving them some real value. When I do my fred info bootcamps, I give people a full week of education on how they can create and market their own info products.
The reason why it’s possible for me to charge what I do for this event is that people leave with a FINISHED product and a system to market it. The other reason why prices can be set fairly high is that it’s a small group and I put people up in my house in Las Vegas. This has a strong appeal and will make it easier to get people to part with their cash.
You also have to be willing to truly do the best for your attendees. People will want to hear from people who have been to your event. This is were video testimonials are really helpful. The ones that I have on the site that promotes this event are incredibly effective. I suggest you take a look at them to see why they are so powerful.
Your seminar attendees can smell if you’re merely out to take their money. OR, if you’re truly interested in helping people. Very few people can effectively fake it. Don’t be one of them!
