Audio Recording of Your Seminar
It’s critical that you record all of your events. Audio is great because it allows people to listen to your event while they are in the car or doing something completely different.
It’s MY preferred way of learning things.
That being said, I record almost all of my bigger events in both audio and video form. I already own all the equipment, so it doesn’t really cost me anything extra but a little time and effort.
That being said, if you’re like me, I PREFER to learn using audio. When I travel back and forth to the L.A. area from Las Vegas, I’m constantly listening to audio learning programs.
It is a time where I can learn a LOT by just sitting in the car.
If the material is NOT easily taught by using just audio, then you will need to capture it in video form as well.
Most of the interview I do are done without the use of video. Why? They don’t need it.
Ask yourself the question: “Can my customer be well served to get this information in AUDIO form?”
If the answer is YES, then you need to make sure that you make the audios available to them.
In what format? Most of what I do these days is downloadable. I record everything in MP3 format.
You do NOT need to record it in a higher quality format than that. It’s just voice, it’s NOT music.
For all of my audio recording I use a Marantz PMD 660. There are many other choices, some of them much less expensive, but that’s what I use!

