Future Events Promotion
How to you get people to come back and attend other events that you do? That’s what this area is all about. Once you get people to attend one event, it becomes incredibly profitable for you to get them to come BACK!
Seminar Business Organizations
There are a plethora of organizations that will try and get you to join because you’re in the seminar business.
Read more »Seminar Event Sponsorships
If you can get someone to sponsor your event, it will dramatically reduce your break event point. The first thing to do is to create an extensive list of potential sponsors.
Read more »Direct Mail in Seminar Marketing
Direct mail can be a very useful marketing method when you do a seminar.
There are two primary things I suggest you do.
Seminar Events at Your Own House
I do my FredInfoBootcamp at my house every quarter. This event sells out just about every time. My theory is that people like the full immersion of a one week event AND that staying at my place is “quite a thrill”!
Read more »Seminars at Hotel Rooms
When you do a seminar and need JUST meeting space you’ll be dealing with the CATERING office. If you are willing to GUARANTEE a certain number of rooms you will deal with the SALES department.
Read more »Seminar Marketing Plan
Thinking about doing a seminar? Have a plan? Will it work? All important questions for anyone who is in the business of marketing and promoting their own seminars. Even if they are doing their own marketing, they need to be heavily involved with increasing the number of people who attend their seminars and events.
What about [...]
Event Promotion Tip: Using the Seminar to Sell Your Consulting Services
Conventions are a way to trade your clients up to consulting. For some folk, your convention will be the 1st product they have purchased from you. Others will have bought other products before attending your event. In both cases, the convention gives you an opportunity to showcase both your talking talents and your content information.
There [...]
Event Promotion Tip: Creating Your Next Audience!
The most straightforward person to sell is an existing client. The best product to sell your visitors is the difficult version of the convention you do. Folks who have an inclination to buy one way, incline to buy in that demeanour. If they got your first convention they’ll be more good to enroll for a [...]
Read more »Event Promotion Tip: After the Seminar
Don’t leave straight after your event.
Stay around and hold court. Answer questions and give folks more great revelations. If they like what you have got to say, it’s likely they’re going to buy more product. Speakers who straight away cut out at the end of their events are misguided. Considering Success by the Numbers Each [...]
Event Promotion Tip: 5 Things You MUST do to get people to Come to your NEXT event
I know a guy who is in the communication field, and does conference promotion for his specialty. He’s got extremely high rankings in Google due to his SEO efforts. When we got together not long ago, I was quizzing him about his business and what he does to promote events. One of the first questions [...]
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