Seminar Marketing: Maximizing Enrollment
No matter how good your seminar is, if you don’t get people to show up, no one will know how good it is. This section is all about giving you great tips and techniques on seminar marketing that you may not have thought about before. YOu’ll find ways to get a lot more people to show up at your seminars and events without spending a whole lot more money.
Marketing Financial Seminars
Over the years, I’ve had a lot of people come to me for help in marketing financial seminars. I’m not surprised as this method of marketing has worked extremely well for those in that field. I have one long term coaching client who is based in Calgary, Canada. He is a great example of the [...]
Read more »Seminar Marketing Consultants
I just Googled the term “seminar marketing consultants” to see if my own name would come up. It’s amazing which names actually come up for virtually any term. It’s never an indication of talent or ability as a consultant. It’s an indication of how good your SEO work was to get there. It is NOT [...]
Read more »Seminar Marketing Book
My most popular book is called: “Marketing and Promoting Your Own Seminars and Workshops.” It is currently in the process of being revised. Although the information is solid, there are some areas that need a bit of updating. Over the course of the next 9 to 12 months, I’ll be revising that book.
One of the [...]
Financial Seminar Marketing
There are a lot of people (maybe like you) who are in the financial services business who use seminars as one of their means of marketing. I have a number of clients who do exactly that. One of my clients is two or three weeks away from launching a couple of seminars geared to generating [...]
Read more »High Priced Seminars and Events
If you’re in the seminar business you can make money offering BOTH high priced and low priced seminars and other events. This post is all about how to do high priced seminars. The first thing I need to do is to define what I mean by HIGH PRICED. To me, this is any event that [...]
Read more »Seminar Marketing: Using Your List
Many years back I used to promote my seminars and events through direct mail and newspaper advertising. Today, I would not even THINK of using either of those two methods of marketing. Why? Because I could possibly LOSE money. Given that I’ve never lost money on a seminar, that would kill me to have it [...]
Read more »Marketing High Priced Seminars
Marketing and promoting seminars is an art and a science. Don’t think that you can’t get people to spend a bunch of money for the RIGHT seminar or event. IF you give people a blueprint for success, they will be willing to pay for it.
Most seminars are boring and teach you very little. In order [...]
Seminar Marketing Websites
Learn the two most important things you can do to dramatically improve the results of your website that markets your seminar or event.
Read more »Seminar Marketing Advantage: Know What You MUST Know About the Competition!
When marketing seminars, As with every business, you’ll have competition. If you don’t have any, you should be worried. This would mean that there may not be any demand for the kind or type of event you’re thinking of promoting. Since you [...]
Read more »Events Promotion Tip: Joint Venture Mailings
Email Joint Ventures
The best way to maximize event marketing promotions is by doing joint venture email marketing. Identify others who have email lists that you feel would be responsive to your seminar offer and then ask the list owner to e-mail either a pre-written email to ensure effective [...]