Seminar Marketing: Maximizing Enrollment
No matter how good your seminar is, if you don’t get people to show up, no one will know how good it is. This section is all about giving you great tips and techniques on seminar marketing that you may not have thought about before. YOu’ll find ways to get a lot more people to show up at your seminars and events without spending a whole lot more money.
Marketing High Priced Seminars
Marketing and promoting seminars is an art and a science. Don’t think that you can’t get people to spend a bunch of money for the RIGHT seminar or event. IF you give people a blueprint for success, they will be willing to pay for it.
Most seminars are boring and teach you very little. In order [...]
Seminar Marketing Websites
Learn the two most important things you can do to dramatically improve the results of your website that markets your seminar or event.
Read more »Seminar Marketing Advantage: Know What You MUST Know About the Competition!
When marketing seminars, As with every business, you’ll have competition. If you don’t have any, you should be worried. This would mean that there may not be any demand for the kind or type of event you’re thinking of promoting. Since you [...]
Read more »Events Promotion Tip: Joint Venture Mailings
Email Joint Ventures
The best way to maximize event marketing promotions is by doing joint venture email marketing. Identify others who have email lists that you feel would be responsive to your seminar offer and then ask the list owner to e-mail either a pre-written email to ensure effective [...]
Event Marketing Strategies: Public Relations
In your event planning marketing, getting the word out to a mass audience is the goal… and established public realtion channels can be very effective way to promote your event. This is particularly true if you do it yourself. Paying a PR [...]
Read more »Event Advertising: Should You Offer a Bootcamp?
In your conference event management, you might consider an highly effective strategy: the bootcamp. How is promoting a bootcamp different from promoting a short seminar? Most of the principles of seminar promotion discussed in the preceding articles will work equally well [...]
Read more »Butts in Seats: 7 NO/LOW COST Secrets to Fill Your Seminar
You’ve designed a terrific seminar. Lots of great content. Cutting edge stuff. Ideas that people will find highly creative and help them immensely. Only one problem! You can’t get anyone to show up. Bummer.
It happens to people I meet all the time. Seminar and workshop leaders with those “million dollar ideas” who end up in [...]