This step by step BASIC seminar marketing audio training program will give you a blueprint for how to start, run and succeed in your own seminar business. Go through it in the sequence I’ve given you here for best results. Feel free to post questions if you are confused in any way. If you like what you hear, PLEASE tell your friends and link to this page. This is the REAL way to get a successful seminar business off the ground!
Conclusion
TRANSCRIPT: Avish: So Fred it looks like we have now come to the end of this program. Fred: We have. Avish: And it’s a lot of information so I am going to tell you some of the key take-aways I got from doing this with you and you can tell me what I may have [...]
Read more »Generating Coaching/Consulting
TRANSCRIPT: Avish: Alright Fred, let’s spend a little bit of time now talking about that last piece of the seminar formula, which was TR equals SR plus PS plus CB. Fred: Yup. Avish: So let’s talk about that CB which is coaching and consulting business. This is another way you can generate a lot of [...]
Read more »Product Creation
TRANSCRIPT: Avish: Next topic — we’ll talk about making products. We have been talking about selling all of these different products, high price and low price. But in order to sell products you have to have products. Fred: Yup. Avish: And that can seem very daunting to someone who has never created any but you [...]
Read more »Maximizing Product Sales
TRANSCRIPT: Avish: Now to someone listening to this, it may sound really simple to put on a seminar and then you sell a lot of stuff. But you can do a seminar and sell nothing and you can do a seminar and sell a lot of stuff. So there’s a lot that goes into selling [...]
Read more »Creating Your NEXT Event
TRANSCRIPT: Avish: So here we are talking about a seminar and so much work that goes into it, and all the effort of creating an outline and delivering it. But even at this point, you say that we should be thinking about creating our next seminar already? Fred: Yeah. The reason if you have people [...]
Read more »Why You Must Video/Audio ALL
TRANSCRIPT: Avish: Let’s be honest, Fred. Audiotaping, videotaping yourself, are kind of a pain to set-up and do. But you fully believe that you should video and audio tape every time you speak? Fred: Yeah, and the reason why I do — there are a few reasons. Number one: to critique yourself. Number two: to [...]
Read more »Outside Speakers
TRANSCRIPT: Avish: Alright. At some seminars, you’re going to deliver all the content at yourself. But sometimes you’re going to want to bring in outside speakers. Correct? Fred: That is true. Avish: Okay. So first off, why would you as the seminar person want to bring in outside speakers? Fred: For a variety of reasons, [...]
Read more »Common Seminar Problems
TRANSCRIPT: Avish: You know when we think about putting on a seminar, we visualize everything going perfectly well. Fred: Oh yeah. Avish: But things happen, sometimes things will go wrong. So let’s just talk about some of the more common problems that might occur and how to avoid them or how to deal with them? [...]
Read more »Visual Aids
TRANSCRIPT: Avish: Alright, no discussion of presenting would be complete without talking about using visual aids. Fred: Yeah. Avish: So, I want to get you opinion on some of these things. One of the first things you say is “You are your own best visual aid.” Fred: Yeah. You want to make sure, that by [...]
Read more »What You MUST Do 1st thing AM
TRANSCRIPT: Avish: Alright, Fred. A lot of people think of the start of their seminar as when the event actually begins. But there are some things that you must do before your seminar starts, correct? Fred: Yeah, there really are. And if you are doing your own events, one of the things that you want [...]
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