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Seminar Marketing can be a lot of fun and extremely profitable, IF you do it right! Learn how to consistently sell out events and maximize profits.

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Seminar Exercises

Every exercise you do MUST have a point or purpose.

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Seminar Time Frames

Often times when I’ve attended events I’ve seen a seminar leader put very precise time frames in their seminar workbook or schedule of events.

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What To Do With Unhappy Seminar Participant

I know you do GREAT events! However, every once in a while you’ll get someone who feels otherwise. They may have a LEGITIMATE complaint or they may just be one of THOSE kinds of people.

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Sent-Me Site for Your Seminars or Bootcamps

Anytime you direct people to a site, make sure that you get paid! That’s right! You should be getting paid for any site that you send your attendees to.

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Length of Seminar Events

Are you doing a multi day event? Great. Then the next question is HOW LONG should each day be.

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Seminar Acquiantance

It’s always a good idea to get people at your events to introduce themselves to the group. Depending on the size of your group, this will determine how LONG you can make these introductions.

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Dealing with Food Issues of Your Seminar at Hotels

If you choose to do your event at a hotel, you will inevitably have some ISSUES with the food and drinks. No matter how “good” the facility, this will happen. So EXPECT it!
Here are some things you need to know:
1. Check the bill CAREFULLY at the end of each day. The facility may not want [...]

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Seminar Event Checklist

Think you’ll remember everything you have to do for each of your seminars/workshops? Think again.
To this day, even WITH a checklist, I inevitably forget one or two things. In order to REDUCE the number of things you MUST do for each of your évents, you’ll need a checklist.
You can start with a “generic” checklist, but [...]

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Seminar Tip: “Night-Before” Get Together

One of the things I’ve been doing before EVERY event I do is to have a meeting with the attendees the night before we officially get started.
It doesn’t matter if I have a LONG or a SHORT event, I arrange to meet everyone who is in town from 6-8PM the night before the start of [...]

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Seminar HOTSEATS

Hotseats are always a GREAT hit at any of my events. You may be asking: What IS a hotseat?
Hotseats are where a single individual is asked to sit at the front of the room, ask his or her biggest question and then get answers from both the instructors and the other participants.
This is often times [...]

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    "A lot of great, useful ideas in a short time - very information-dense."
    – Mark Sanborn, C.S.P., C.P.A.E., Past President, NSA”


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