Seminar Marketing | Marketing Seminars and Promoting Your Own Events

Seminar Marketing can be a lot of fun and extremely profitable, IF you do it right! Learn how to consistently sell out events and maximize profits.

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Seminars at Hotel Rooms

When you do a seminar and need JUST meeting space you’ll be dealing with the CATERING office. If you are willing to GUARANTEE a certain number of rooms you will deal with the SALES department.

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The “MAGIC” Seminar Formula

TR=SR+PS+CB

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Seminar Room Set Up

How you set up your room may seem to be an afterthought. Something that doesn’t need any thinking on your part.

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Website for Your Seminar Event

No matter what type of event you’re doing, you’ll need a website to promote it. You’ll also want to reserve a SEPARATE domain name for every seminar/event that you do. This is mandatory.

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Titling Your Seminar

Unless you are a celebrity, the title you give your seminar or event will be CRUCIAL. It’s similar to the headline of an ad. If you make the wrong choice for the title to your seminar, attendance will suffer.

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How to START Your Seminars

You need to START and FINISH strong when you do seminars and other events. Like it or not, this is what people will remember MOST.

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Seminar Event Goals

Before you start doing anything else, the first thing you have to ask yourself is: what is the GOAL for your event?

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Designing Your Seminar Event: Your OUTLINE is the KEY

In order to have a great seminar or other event you need to START with a great outline. That is your key to making the content of your event work.

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Who You Should Trust in the Seminar Business Industry

There are a lot of people who will claim to give you all kinds of information about how to do various aspects of your seminars and events.

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Email Marketing for Your Seminar Business

Not long ago, I saw an ad for an email marketing seminar. As someone who uses email extensively to promote my own events and sell my own products, I was interested. I was not able to go. I did get a hold of some of the handouts. I also got to hear some of the [...]

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    "A lot of great, useful ideas in a short time - very information-dense."
    – Mark Sanborn, C.S.P., C.P.A.E., Past President, NSA”


    “"Fred Gleeck's knowledge of internet marketing and his ability to teach it are both unparalleled!"
    - Don Hutson, Past President, NSA; Author, Speaker and C.E.O. of U.S. Learning”


    "Thanks again for your genius, creativity, knowledge, and great presentation skills."
    - Naomi Rhode, Past President, NSA; CSP, CPAE Speaker Hall of Fame; 2005-2006 President of the International Federation for Professional Speakers


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