Direct Mail in Seminar Marketing
Direct mail can be a very useful marketing method when you do a seminar. There are two primary things I suggest you do.
Read more »Event Advertising: Should You Offer a Bootcamp?
In your conference event management, you might consider an highly effective strategy: the bootcamp. How is promoting a bootcamp different from promoting a short seminar? Most of the principles of seminar promotion discussed in the preceding articles will work equally well for a bootcamp. But because a bootcamp is by definition longer and generally more [...]
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