Seminar Marketing | Marketing Seminars and Promoting Your Own Events » Seminar Marketing: Maximizing Enrollment

Seminar Recording Policy

admin — Mon, 21 Jun 2010 07:01:04 +0000

People will try and record your event “on the sly.” Trust me, it will happen. Given that the reality is that someone will try and tape your event, why not make it work BEST for YOU?

Seminar “Special” Sessions

admin — Fri, 18 Jun 2010 07:01:04 +0000

People who attend your events have come because of the copy on your website. You listed all the things you would do and all the speakers you would have.

Seminar Event Gifts and Bonuses

admin — Mon, 14 Jun 2010 07:01:26 +0000

To get people to attend an event it’s common to entice them with a number of attractive bonus items. That’s not a bad way to do things, but this is NOT what I’m talking about here.

Seminar Tip: Greet Attendees

admin — Wed, 26 May 2010 07:01:42 +0000

The first thing I do on the morning of the first day of my event is try to GREET all of my attendees.

Opening and Closing Your Seminar

admin — Wed, 19 May 2010 07:01:03 +0000

In psychology, there is a term called the Primacy-Recency affect. This refers to the fact that people remember most what they saw first and last.

Audio Recording of Your Seminar

admin — Wed, 12 May 2010 07:01:12 +0000

It’s critical that you record all of your events. Audio is great because it allows people to listen to your event while they are in the car or doing something completely different.

Food at Your Seminar Events

admin — Fri, 07 May 2010 07:01:15 +0000

Many seminar leaders will suggest that you provide food for your attendees. My immediate response is always: WHY?

OFFLINE Advertising of Your Seminar Event

admin — Wed, 28 Apr 2010 07:01:15 +0000

You’re doing a seminar. Great. Does it make sense to spend any of your money advertising your event OFFLINE?

Seminar Exercises

admin — Fri, 23 Apr 2010 07:01:16 +0000

Every exercise you do MUST have a point or purpose.

Sent-Me Site for Your Seminars or Bootcamps

admin — Wed, 14 Apr 2010 07:01:33 +0000

Anytime you direct people to a site, make sure that you get paid! That’s right! You should be getting paid for any site that you send your attendees to.