Who You Should Trust in the Seminar Business Industry
There are a lot of people who will claim to give you all kinds of information about how to do various aspects of your seminars and events.
Read more »Email Marketing for Your Seminar Business
Not long ago, I saw an ad for an email marketing seminar. As someone who uses email extensively to promote my own events and sell my own products, I was interested. I was not able to go. I did get a hold of some of the handouts. I also got to hear some of the [...]
Read more »Seminar Marketing Book
My most popular book is called: “Marketing and Promoting Your Own Seminars and Workshops.” It is currently in the process of being revised. Although the information is solid, there are some areas that need a bit of updating. Over the course of the next 9 to 12 months, I’ll be revising that book. One of [...]
Read more »Internet Marketing Seminar
Anyone who markets seminars must have their internet presence as a piece of that strategy. There are a lot of internet and information marketing seminars that can help you to better market and promote your own seminars. The big problem is separating the wheat from the chaff. Who is good and who’s not? My suggestion, [...]
Read more »Seminar Marketing Plan
Thinking about doing a seminar? Have a plan? Will it work? All important questions for anyone who is in the business of marketing and promoting their own seminars. Even if they are doing their own marketing, they need to be heavily involved with increasing the number of people who attend their seminars and events. What [...]
Read more »Financial Seminar Marketing
There are a lot of people (maybe like you) who are in the financial services business who use seminars as one of their means of marketing. I have a number of clients who do exactly that. One of my clients is two or three weeks away from launching a couple of seminars geared to generating [...]
Read more »Seminar Marketing Consulting Work
I got a call from a guy who wanted to have me help him with his upcoming seminar that he was doing. I went to his website to see what he was doing. It seemed legit, so I called him back. As a consultant in this field, I get paid for my knowledge, expertise and [...]
Read more »High Priced Seminars and Events
If you’re in the seminar business you can make money offering BOTH high priced and low priced seminars and other events. This post is all about how to do high priced seminars. The first thing I need to do is to define what I mean by HIGH PRICED. To me, this is any event that [...]
Read more »Seminar Marketing: Using Your List
Many years back I used to promote my seminars and events through direct mail and newspaper advertising. Today, I would not even THINK of using either of those two methods of marketing. Why? Because I could possibly LOSE money. Given that I’ve never lost money on a seminar, that would kill me to have it [...]
Read more »Marketing High Priced Seminars
Marketing and promoting seminars is an art and a science. Don’t think that you can’t get people to spend a bunch of money for the RIGHT seminar or event. IF you give people a blueprint for success, they will be willing to pay for it. Most seminars are boring and teach you very little. In [...]
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