Seminar Marketing | Marketing Seminars and Promoting Your Own Events

Seminar Marketing can be a lot of fun and extremely profitable, IF you do it right! Learn how to consistently sell out events and maximize profits.

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Seminar Facilities

As a seminar leader, you’ll have to find venues to do/hold your events. The logical choice is a hotel and in most cases this will work fine.

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OFFLINE Advertising of Your Seminar Event

You’re doing a seminar. Great. Does it make sense to spend any of your money advertising your event OFFLINE?

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Seminar Event Moods

Every event has a MOOD. Whether you like it or not, this is the case. The question is whether or not you will ORCHESTRATE this mood or will it EVOLVE without your influence.

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Seminars at Hotel Rooms

When you do a seminar and need JUST meeting space you’ll be dealing with the CATERING office. If you are willing to GUARANTEE a certain number of rooms you will deal with the SALES department.

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Doing the Seminar Registration Process Right

The first thing that people see when they show up at one of your events is how you handle the registration process.

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Titling Your Seminar

Unless you are a celebrity, the title you give your seminar or event will be CRUCIAL. It’s similar to the headline of an ad. If you make the wrong choice for the title to your seminar, attendance will suffer.

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How to START Your Seminars

You need to START and FINISH strong when you do seminars and other events. Like it or not, this is what people will remember MOST.

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Using the Seminar “MODULAR SYSTEM”

Last time I told you about how to create an outline for your seminar or event. If you followed my advice you now have 20 piles with 10 index cards under each pile.

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Designing Your Seminar Event: Your OUTLINE is the KEY

In order to have a great seminar or other event you need to START with a great outline. That is your key to making the content of your event work.

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Seminar Marketing Consultants

I just Googled the term “seminar marketing consultants” to see if my own name would come up. It’s amazing which names actually come up for virtually any term. It’s never an indication of talent or ability as a consultant. It’s an indication of how good your SEO work was to get there. It is NOT [...]

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    "A lot of great, useful ideas in a short time - very information-dense."
    – Mark Sanborn, C.S.P., C.P.A.E., Past President, NSA”


    “"Fred Gleeck's knowledge of internet marketing and his ability to teach it are both unparalleled!"
    - Don Hutson, Past President, NSA; Author, Speaker and C.E.O. of U.S. Learning”


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    - Naomi Rhode, Past President, NSA; CSP, CPAE Speaker Hall of Fame; 2005-2006 President of the International Federation for Professional Speakers


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